Baadshah - the king of marketing, tests the real winner within each & every participant. This is the battle where all the candidates will stir their soul & burn their blood till the last moment in order to achieve the throne of the King of Marketing. This is the event where the 'would be Gurus' of marketing will test their depth of knowledge & novelty of thinking against each other.

There will be four elimination rounds in total & each round will be an acid test for the participants' passion for marketing, logical thinking & creativity. You name the quality needed to be successful in today's highly competitive marketing environment & make a place for your brand - & we promise you that it would be tested in Baadshah. This battle royale will also challenge each & every participant in terms of the marketing & branding knowledge they have & the clarity of applications of that.

Are you feeling the excitement? Are you ready to meet the marketing stalwarts from the renowned institutes from different corners of the country & challenge them in the battle? Well, put on your creative cap & prepare yourself for the mega-event during Vista '07 at IIM Bangalore. Let the battle begin & the real victorious King, the Baadshah of Marketing, come out with flying colors & shining glory.